LevelUp Gov: A Marketing Contest
LevelUp Gov: A Marketing Contest
Welcome to LevelUp Gov, a national contest collecting fresh, bold messages to get people with technology skills to pursue government jobs.
The submission window closed on February 6, 2023. Check back soon for an announcement on winners!



Thank you to our contest judges!
The LevelUp Gov Marketing Contest has now closed! We have creative submissions from talented Gen Zers all around the country, and we are evaluating them now. We want to recognize the hard work of our fantastic judges, who bring diverse perspectives from government, marketing, and tech.
LevelUp Gov is a groundbreaking competition to generate ideas for attracting a new generation of technology professionals into federal public service jobs, supported by Schmidt Futures.
Technological innovation and the welfare of our country are tightly linked. If we want to shape and protect our future—avert the climate crisis, accelerate the transition to green energy, modernize America’s crumbling transit system and infrastructure—we must creatively deploy technology and use it in an equitable way. How can we use tech as a force for good? One way is to equip the government with the fiercest, sharpest tech talent.
Unfortunately, not enough people with cutting-edge tech skills are interested in working in the government. Here’s a troubling fact: only three percent of information technology workers in the federal government are under the age of 30, while over half are approaching retirement.
That’s where you come in.
LevelUp Gov is a national contest to collect fresh, bold messages to get people with technology skills to pursue careers in government.
If you're a member of Gen Z with a passion for public service and a flair for marketing, social media, or design and you are eighteen (18) years of age or older, we’re asking you to inspire people with technology skills to pursue career opportunities in federal government.
The top two winners will each receive a $10,000 cash prize. Two runners-up will each receive $2,500. Up to six honorable mentions will each receive $500.
We need your vision and ideas—help us level up government and set the course of our future.
What might a submission look like? Two examples:

Contest FAQ
Where does the federal government need people with tech skills?
Why does the Clean Energy Corps need people with tech skills?
Why does the Department of Transportation need people with tech skills?
When does the contest close?
What are the prizes?
Where else can I find answers?

The LevelUp Gov Marketing Challenge is an initiative of the Volcker Alliance, supported by Schmidt Futures. The Volcker Alliance is a nonprofit founded by former Federal Reserve Board chairman Paul A. Volcker dedicated to advancing his vision of an empowered public sector workforce. Schmidt Futures is a philanthropic initiative founded by Eric and Wendy Schmidt that bets early on exceptional people making the world better.